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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Implementation and Configuration | - Setup and deployment
|
| Marketing Cloud Personalization Fundamentals | - Platform overview and capabilities
|
| Measurement and Optimization | - Reporting and analytics
|
| Segmentation and Personalization | - Audience segmentation strategies
|
| Data and Customer Profiles | - Data ingestion and identity resolution
|
Salesforce Interaction Studio Accredited Professional Sample Questions:
What are two types that real time interaction management helps marketers to personalize the customer
- A. Data Storage
- B. Data Aggregation
- C. Orchestration
- D. Next best Action
Correct Answer: C,D 🗳️
Which ingredient shows a vistor products or content based on a "people like me" algorithm?
- A. Trending
- B. Co Browser
- C. Similar Items
- D. Collaborative Filtering
Correct Answer: D 🗳️
How quickly does interaction studio synthesize and activate date to gauge and respond to an individualae's in-the-moment intent, across channels?
- A. 1 second
- B. 30 Seconds
- C. 30 milliseconds
- D. 1 minutes
Correct Answer: C 🗳️
Which scenario is a valid interaction studio use case?
- A. Recommendations in emailwhich are personalised at send time
- B. Behavioural targeting with 3rd party audience data
- C. Machine learning driven insights within a customer database
- D. Recommendations in email which are personalized at open time
Correct Answer: D 🗳️
Which entry source event type needs to be configured for a journey to be used in the segment join to journey builder feature?
- A. Audience
- B. API
- C. Date based
- D. Salesforce data
Correct Answer: B 🗳️
